Who am I?
I’m a freelance copywriter and digital health consultant from Perth, Western Australia. I have 4 children aged 4 – 13 years, outside of work, most of my time is spent with my family.
Prior to copywriting I worked in various positions throughout the healthcare sector as a medical and mental health social worker. This deep clinical background means I understand healthcare consumers and clinicians at a level most writers and marketers don’t.
What do I do?
I use my unique background and skills to help healthcare businesses of all shapes and sizes achieve their goals.
My work often includes things like:
- Copywriting (both conversion and SEO focused)
- Branding, positioning, and storytelling
- Content writing
- Content marketing strategy
- Blog posts
- Thought leadership articles
- Digital health product design
- Producing print marketing material
Many of my clients start off not really knowing exactly what they need to make their businesses thrive. As a result, I often work in both a writing and consulting capacity.
Can I see your credentials?
Sure. Here’s my clinical resume.
I do most of my copywriting and consulting work through Upwork. Check out my profile for reviews and details of past jobs.
In terms of my prior healthcare experience, I’ve worked across the majority of the continuum of care, including:
- Hospital settings (all specialities)
- Primary care and community health (including homecare)
- Allied health and rehabilitation
- Mental health and psychiatry (inpatient and outpatient)
- Addictions (including pharmacotherapy)
- Forensics, Courts, and the justice system
- Chronic disease management (and health coaching)
- Education and training in a healthcare setting
- Counseling, psychotherapy, and family support
Why you should hire me?
If your business serves healthcare consumers or clinicians, I can help you create marketing material that connects with your target audience and shows them why your product or service is “the one.”
I understand your customers on a much deeper level than general copywriters and marketers. That means together, we can create copy and content that positions you far above your competitors in your customers’ minds.
What’s more, I’m easy to work with. As a seasoned professional, you can give me a job and trust that it will be done right, the first time.